Rooter: India’s Homegrown Game Streaming Giant

Rooter is India's largest and only category-defining platform at the intersection of mobile gaming and creator-led commerce. With a compelling dual-platform model - streaming (à la Twitch) and in-game purchase marketplace (à la Steam), Rooter serves over 14M MAUS and boasts 85M+ registered users catering to 600Mn audience and a market growing at 40% CAGR.

Why They Stand Out

• Best in class tech: Superior Streaming Technology built in-house with the vision of scalability and innovation.

• Unique Business model: The only player globally integrating Game streaming content with Gaming e-commerce in a robust user monetization business model.

• Scale and Position: India’s only Gaming tech platform, with more than 85Mn registered users and 14+ monthly active users.

• Localized, Vernacular Content: Offers content in over 10 Indian languages, deeply connecting with the grassroots gaming audience.

• Mobile-First Platform: Tailored for India’s 350M+ mobile gamers, making it accessible and engaging on entry-level smartphones.

• Creator-Led Growth: Over 1 million unique creators stream monthly, powering a vast and loyal content ecosystem.

• Category Leadership: Consistently ranks as the #1 app in Google Play’s Sports category with over 700k reviews, outperforming traditional players like Cricbuzz.

• Leading Partnerships: Partnership with top gaming labels like Krafton, EA, Epic games and others.

Why to Watch

• Exploding Market: India is set to reach around 700M gamers by 2025 – Rooter is well-positioned as the default home for game streaming.

• Growing IAP Market: The Indian IAP market stands at ~$1Bn and is expected to grow with a CAGR of 44% reaching ~$4Bn by 2028.

• Massive Traction: Rooter Shop GMV grew by 76x since launch in July 2024 and revenue grew by 7x YoY.

• Strong Backing: Backed by a roster of top-tier global and regional investors, including leading VCs, strategic consumer brands, and family offices.

• Monetizing at Scale: Rooter has built a sustainable revenue model anchored in brand partnerships and user engagement, with strong year-over-year growth and a clear path to profitability.

• Global Expansion: Entering MENA and Southeast Asia markets to replicate India’s success and grow its user base.

• Vision for Growth: Rooter’s vision is to become India’s largest gaming ecosystem catering to all needs of gamers and fans alike with a projected ARR of $504M by FY28 creating an irreplicable digital gaming infrastructure and a monetization layer akin to the "Razorpay for Gaming."

Meet the Team

• Piyush Kumar – Founder & CEO: Former Head of Marketing at Rado India, now leading Rooter’s mission to build India’s dominant gaming community.

• Dipesh Agarwal – Co-Founder & COO: The platform’s product and growth brain, having co-founded Rooter from scratch and scaled its creator-first flywheel.

WOWS Take

With a massive whitespace in vernacular game streaming, regulatory tailwinds like official esports recognition, and a sticky, daily-use product, Rooter is poised to become the go-to content and community layer for gamers across India and emerging markets. Their rapid traction, efficient monetization, and high-conviction founding team make them one of the most investable gaming platforms in the region today.

Want to be part of the next breakout in gaming content infrastructure for emerging markets?
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