GetFresh: Thailand's Fastest Growing Health Food Brand

GetFresh is a Bangkok-born healthy fast-casual brand serving salads, bowls, wraps, soups, pastas, grilled mains, juices, and smoothies from 20 citywide locations, with delivery, meal plans, and catering built in. Relaunched from Dressed as GetFresh in 2020, the company positions itself as Thailand’s reference point for everyday, better-for-you dining anchored in Thai farm sourcing.

Why They Stand Out

GetFresh marries disciplined multi-unit operations with a menu that travels well and converts into repeat habits. The brand’s supply relationships with local producers support quality and cost control, while the mix of dine-in, first-party delivery, and corporate programs underpins resilient, multi-channel revenue. The company also hints at a new consumer products line designed for nationwide distribution in Thailand, extending the brand beyond restaurants into at-home occasions.

Why to Watch

The playbook is built for scale: mature store operations, a clear wellness value proposition, and growing B2B demand from meal plans and corporate catering. If execution remains tight, GetFresh can deepen share in Bangkok while selectively expanding into additional Thai metros and modern trade through its upcoming product range.

Meet the Team

• Anchit Sachdev — Co-founder & Managing Director. 12-year operator behind the brand’s evolution and growth to 20 outlets.

• Sid Sehgal — Co-founder & Board Member. F&B entrepreneur who helped originate and scale the healthy dining concept in Bangkok.

• John Stevens, Executive Chairman - Investor-operator focused on strategy, business development, and capital formation.

• Sam Reid, F&B and Operations Director - Award-winning chef overseeing group-wide culinary standards and menu development.

• Tanapong Chirapanidchakul, Board Director - Consumer brand builder and strategic F&B partner with deep retail experience.

WOWS Take

GetFresh has carved out category leadership in Thailand’s better-for-you segment through operational rigor, a broad yet disciplined menu, and multiple recurring channels. The impending consumer products push could unlock national reach and brand ubiquity. With restaurant fundamentals already proven at 20 locations, this is a founders-led platform with credible pathways to scale across Thailand and, in time, select Southeast Asian cities.

With strong wellness tailwinds, a sticky daily-use menu, and an emerging range of branded products for nationwide distribution, GetFresh is positioned to become the everyday healthy dining choice for Thailand. Early proof points, efficient builds, and a sharp leadership bench make this one of the most investable better-for-you platforms in the region.

Want to ride the healthier-eating wave in Southeast Asia?
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