HIVEN Unlocking CJ Group’s Strategic Capital for Southeast Asia’s Next Wave of Food Trade and Industrial AI

In Southeast Asia the most valuable smart money often doesn’t come from the loudest funds. It comes from investors who can turn pilots into purchase orders. HIVEN is a Singapore based corporate venture capital arm affiliated with CJ Group. It invests early then helps founders plug into an industrial ecosystem spanning food and bio logistics and retail and entertainment and media.

What makes HIVEN especially interesting right now is how clearly its thesis maps to the region’s biggest operational pain points. Think supply chain traceability sustainability and carbon reporting logistics digitisation and AI driven optimisation with Singapore positioned as a launchpad for validation and rollout across CJ International Asia’s wider network.

Corporate Venture Built for Real World Integration

Core Investment Focus

HIVEN positions itself as a bridge between startup speed and conglomerate scale. It looks for companies where it can unlock partnerships operational support and market insights through CJ’s ecosystem.

Its thesis clusters into four lanes:

• The Future of Food and Wellness

• Smarter Supply Chains and New Commerce

• Next Wave Media and Entertainment

• Deep Tech and Consumer Innovation

Geographic Focus

HIVEN is headquartered in Singapore and emphasizes Southeast Asia as a core market. It also highlights CJ International Asia’s reach across South Korea the USA and Southeast Asia which can support cross border scaling once solutions are proven.

Investment Strategy and Stage

HIVEN targets early stage companies with synergy potential across CJ’s businesses. It has also shown comfort co investing alongside institutional VCs.

Check Size

HIVEN does not publicly state a standard check size on its website. Based on public context and its frequent role as a participant in multi million dollar rounds a practical working assumption is that check sizes are flexible and often minority tickets that scale with round size and strategic fit.

Portfolio Highlights Where Food Systems Meet Industrial Grade AI

HIVEN’s portfolio points to a mix of food supply chains climate linked trade flows consumer brands and industrial AI.

A few notable names:

• Groundup.ai (Singapore) – Industrial AI for predictive maintenance and equipment diagnostics; HIVEN is cited as a participating investor in the $4.25M Series A.

• Mamame Whole Foods (Indonesia) – Tempeh-based healthy snack brand; reporting notes HIVEN participated in a $4.3M round led by Granite Asia.

• ReFeed (Vietnam operations) – Used cooking oil (UCO) collection/trading with certification-enabled premium sales (a key feedstock pathway for sustainable aviation fuel supply chains); HIVEN is named as a new investor in ReFeed’s Pre-Series A.

• Delos (Indonesia) – Integrated shrimp aquaculture solutions (farm operations through export).

• Vetreska – Premium pet products brand expanding globally.

• Videorebirth – Developer of AI video foundation models (signals interest beyond pure “industry,” into frontier AI).

• Lanna Agro (Thailand) – Edamame manufacturing with a contract-farming supply model.

Why Founders Choose HIVEN

Founders do not partner with corporate venture capital for capital alone. They partner for distribution integration and credibility. HIVEN leans into that directly:

• Singapore as a testbed with a pathway to scale through CJ International Asia’s supply chain

• A thesis tied to urgent enterprise needs including traceability carbon accounting circular economy logistics digitisation automation and AI forecasting

• A position inside Singapore’s co investment ecosystem that can support deeper technical and commercial validation

WOWS Global Connecting You to Strategic Capital Like HIVEN

At WOWS Global we track investors that can do more than fund a round. They can help companies validate in market win contracts and scale across Southeast Asia. If you are building in food systems trade and logistics traceability industrial AI or sustainability infrastructure HIVEN is the kind of partner worth understanding early.

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